Target
Prosper, TX
Customer:
Target
Industry:
Installation Type:
Cellular
Building Size:
135,000 sq ft
Product:
Poor Cellular Service Affects Retail’s Bottom Line
Target is one of the largest big-box retail outlets in North America, and needs little introduction. With nearly 2,000 stores in the United States alone, nearly everyone is familiar with their operation.
THE PROBLEM
That many stores means a wide variety of cellular conditions. One store in Prosper, Texas suffered from particularly poor cellular service. It impacted Target’s bottom line, preventing their customers from accessing coupons, making essential calls, and drastically decreasing the quality of their customer experience.
They got in touch with the Bolton Install Pros.
THE SOLUTION
After reviewing the store floor plan and performing a site survey, our expert recommended a Nextivity Cel-Fi QUATRA 4000c system. The Install Pros traveled to the location and implemented the QUATRA 4000c solution.
THE RESULTS
The results were immediate:
This was replicated across all major carriers in every major area of the store.
With reliable cell service came numerous benefits for Target, beyond their initial concerns. Some include:
- Improved safety
- More attractive for shoppers who use their cell phones to make purchasing decisions
- Increased operational efficiency